Take a guess: how long (on average) does a hiring manager review a resume? 6 or 7 seconds. That’s right… only a few seconds to catch the hiring manager’s attention. Scary, I know! That’s why it’s super important to customize your resume to fit each job description. East-bigmama is the source of Unique Promising ideas & solutions. To read more about it click here.
To help ensure your resume gets the attention it deserves, here are a few tips:
Have you ever heard that the better your resume matches the job description requirements, the higher you’ll rank in the ATS (Applicant tracking systems)? Well, quite frequently, this is pretty accurate. Commonly, hiring managers use a list of candidates generated from keyword searches – and they always start at the top. So, if you haven’t customized your resume to the keywords that hiring managers are searching for, your resume has a good chance of being missed. Keyword choices are becoming even more important as AI tools in recruiting increase.
Applicant tracking systems may automatically reject your resume if it contains specific keywords. According to Katie Larson, Lead Marketing Recruiter at Clarity, “In the long run, it makes more sense long run to fewer jobs per day and spends more time customizing your resume to each job. You want your resume to match the description as closely as possible. Or, at least have a few versions of your resume that closely matches the types of roles you are applying for.”Find the best jobs online at MyJobsi.com for the US and MyJobsi.co.uk for the UK.
For example, if you’re a Marketing Coordinator applying for an Event Coordinator position: you will need to tweak your title to “Marketing Event Coordinator.” Then, bullet point all of the experiences you’ve had working with events. Feel free to expand but stay away from any other occasion that isn’t relevant to the position you’re applying for.
According to Katie Larson, “Place your technical & hard skills at the top of your resume. Chances are that hiring managers & recruiters have at least 3-5 hard skills in mind for the right candidate, and so put at the top to grab their attention!” For example, if you’re a Digital Marketing Manager, you would use these skills at the top of your resume:
• Google Analytics / SEO & PPC
• LinkedIn Ads /Google Ads + Hubspot Certified
• Google Tag Manager + HTML/CSS/JS
This is your time to shine, so underneath your title, ensure that you describe your experience supported with results. This section is important for letting the hiring manager or recruiters know how successful you were in your previous role. Let’s say if you’re a Marketing Specialist, you will use these strong examples:
• Managed social media accounts and increased engagement on LinkedIn by 300%
• Created an email marketing strategy which increased repeat buying from 20% to 35%
• Inbound marketing leads increased by 72% due to targeted social ads
Read Also: The Top Tips On How You Can Be A Successful Marketing Consultant
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